The smartest people in the room are usually ours...
content marketing agency

We are a community agency made up of absolute rock stars in high-tech marketing, community building, user acquisition & revenue generation.  Our founders and staff have decades of experience building strong communities, gorgeous websites and marketing high-tech brands. 

We do this by combining marketing strategy with inbound marketing techniques (including responsive website design, social media marketing, email marketing, SEO, and inbound marketing) targeted towards user acquisition, cost savings and revenue generation.

Talk to our team now


High-Tech Inbound Marketing

Influencer Marketing and Content Marketing

Mariposa is a content marketing agency that builds connections between you and your audience. The founders at Mariposa have been building communities online since 1996.  Robyn wrote the book on community growth!

From designing beautiful responsive websites, to creating content marketing campaigns that consistently convert, Mariposa knows the types of content and behavior that causes people to act.  

  • Content Marketing
  • Persona Creation
  • User Acquisition
  • Influencer Marketing
  • Responsive Web Design

We deliver you new customers in an affordable, sustainable and measurable way.

Hackathons & Coding Competitions

Innovation Drivers, FTW

Thus far, Mariposa produced 36 hackathons across 6 continents, a global game development competition, and partnered with several developer networks to support their initiatives.   We created the Best Practices for both Internal Hack Days and External Hackathons for some of the tech industry's strongest Hack purveyors.  

A strong hack program accomplishes several important goals:

  • Drives Innovation
  • Attracts Top Engineering Talent
  • Aids Employee Retention
  • Creates a Team-Player Mentality (No More Silos!)

We excel at bridging the bits and bytes between you and your community.

The Founders


Robyn Tippins

CEO, Co-founder

Robyn leads community marketing and business operations for Mariposa. She has been managing online communities for 17 years. Her book, Community 101, is a primer on online community management. Over the years she has worked with large and small companies, including Yahoo, Intel, MTV, AT&T, Behr Paints, Fleishman Hillard, ReadWriteWeb, SAY Media and Current TV. She authored and teaches the Community Certification program at GetSatisfaction. You can follow Robyn on Twitter via @duzins and email her at


Julie Shin Choi


With over 15 years of experience in consulting and technical marketing, Julie has worked with some of the largest companies in the Fortune 500. Before starting Mariposa, she led product marketing for the Yahoo Developer Network and Mozilla Firefox Add-ons and she worked on a mobile app for parents to share their protips with one another. Julie organized the first SheCodes Conference in 2013. You can follow Julie on Twitter via @juliechoi.


The Team

wynne phillips

Wynne Phillips

Wynne works as an Account Manager for Mariposa, where she writes blogs and keeps track of clients' needs. She is a Senior at Georgia Southern University Majoring in Writing and Linguistics with a Minor in Justice Studies.

She is also a journalist for a small weekly magazine in her hometown. 


Jennifer Hanrath-Balaco

Jennifer works on project management, process analysis and improvement, and content development for Mariposa. Before joining Mariposa, she worked as an educator, a librarian, and a marketing professional.


Krysha McGarity

Krysha works as an account manager for Mariposa where she writes blogs and manages multiple client accounts. Before joining the Mariposa team Krysha spent some time writing for her college newspaper, The George-Anne. Krysha is a recent Georgia Southern University graduate. There, she earned a B.S. in Public Relations with a Minor in Journalism.


Karen Blackburn

Karen has over 30 years experience in sales, and she is a rock star! As our Director of Business Development, Karen spends her days meeting new people, catching up with current clients and adding her sales insight to our strategy meetings.


Brendon Folsom

Brendon works as an Account Manager and Wordpress Developer for Mariposa - his work includes things like: writing blog posts, developing webpages, and eating all of the candy out of the office snack bowl. He recently graduated from Georgia Southern with a B.A. in English.