A true content marketing strategy takes both the content you produce (blog posts, whitepapers, ebooks and infographics)
and the delivery mechanism (your website) into account.
Delivering either of these in a silo, is a missed opportunity.
Consistent, engaging content is like the salesperson
that continues to deliver results. Day after day,
he's explaining the need for your services,
teaching users how to dig in deeper and creating evangelists.
Marketing automation moves the sale forward.
Sales cycles are getting longer, and people drop off
as interests evolve. Leads that are nurtured produce
an average of 20% more sales opportunites.
With a compelling resource center, you can offer
something of value to your prospects at every step
of the sales cycle, moving them closer to purchase
with each interaction. Read more
There is great risk with web development. Even with adequate
research informing the design, you may find that the website
does not meet your needs only months after the web design is
With Growth Driven Design, this risk is mitigated because
development continues. Modeled after web development sprints
at enterprise tech companies, GDD uses an agile model to quickly
deliver an amazing site.
The result is a site that is tested, improved upon and optimized
as the data comes in. Additional functionality, like API
integrations, calculators and other interactive content can
be added to the backlog, making the user experience unparalleled.
Reach out to the Mariposa Team
Let's have a conversation. Request a consultation to discuss how
we can help you build your brand, increase your visibility, and capture
qualified leads to power your sales funnel.
Experience You Can Depend On
Companies like Yahoo, Mozilla, Facebook, and Cisco rely on Mariposa because we understand where the web started, and where it's going.